Sunday, March 12, 2006

Combining the Power of Google Adsense and Email Marketing

In the past year, Google Adsense has become the “It” way to make money on the Internet.

But even if you already use Google Adsense on your site, you are probably leaving money on the table. Let me explain why…

Most people create a site, slap some content and then wait for people to click on their ads.

But once people click on an ad, they are gone….probably forever!

One method that smart Internet marketers use to maximize their Google Adsense is to harness the power of their email list. By getting people to subscribe to their list, website owners can continue to make money from their readers.

By utilizing the power of their email list, website owners can dramatically increase their Adsense income.

Here is how you can do the same. In the following article, there is a step-by-step list of how you can harness the power of your list to create a steady stream of Adsense revenue.

The first step is to create a topic that is in high demand. A good topic would be something that people have an interest in, or information that can help your readers personally or financially.

Your next action would be to create content for your site. The idea is to write or use information that would provide value to the reader. All your articles should help improve their life in some manner. You can create content for your site in a large numbers of ways. This can include:

· Your own web articles
· Guides, product evaluations, and “How To's”
· Blogs and RSS Feeds
· Public domain works
· Private label rights
· Hiring a freelancer to write your content

Obviously creating content for your site is an ongoing process, so once you've created at least 10 pages of quality information for your readers, you should create your web pages and optimize them for Google Adsense.

As you are designing your pages for Adsense, you should keep one thing in mind- Your primary goal is to get people to click on your Adsense ads.

So don't give your readers too many options. As a result, it is important to keep your web page simple. To do this, you should include do the following:

· Place the article on the web page
· Ad all three Adsense blocks in prominent places
· Make sure that the ad blocks look like standard text, with the no borders and blue links
· If you have to have other links on this page, include them at the bottom where there is a less chance of being clicked on

After designing your web pages, you need to create an autoresponder sequence for your email list. The primary focus for each email is to get people to click on your Google Adsense pages. So it is important to create and intriguing title. Then in the email, write a little bit about the importance of the article and tell your subscribers how they can learn more by clicking over to the site.

Once you've created your sequence of bringing readers to your Adsense pages, you should start promoting your lists. You can do this by articles, PPC, ebooks, viral marketing and SEO. The more people usually means more money, so you have to continuously work at marketing your website.

Once you have finished creating your Adsense and email system, you should go back and continue to add more content and market your site. By having a large selection of information and more readers, you'll discover that your Google Adsense income will grow exponentially.

Scott J. Patterson is a self proclaimed Dunce, yet in a recent month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his free ebook- A Secret Guide to Online Businesses.

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